Digital Advertising & Sales Management for Local Gyms

Marketing for gym owners, by a gym owner

From Facebook and Google ads to in-house appointment setters, our services liberate the modern gym owner from disruptive marketing and sales processes to focus on what really matters: Running The Gym.

Founded by Derek Batman, a gym owner himself, Lucid Branding offers a unique blend of expertise in both digital marketing and small gym management.

Get More Members Sweating & Signing Up

With Powerful Gym Digital Marketing Solutions

Tier 1 | Foundations

For Gyms Just Getting Started with Marketing & Sales
  • Facebook & Instagram Ads Management
  • Google Business Profile Optimization
  • Quarterly Strategy Session Meetings
  • Performance Data & Analytics Reporting
  • Monthly Sales Training Group Calls
  • Done-For-You Free Intro Appointment-Setting
  • Custom-Built Sales CRM Platform
  • Google Ads Management

Tier 2 | Scale

For Gyms Looking to Take Marketing & Sales to the Next Level
  • Done-For-You Free Intro Appointment-Setting
  • Custom-Built Sales CRM Platform
  • Facebook & Instagram Ads Management
  • Google Ads Management
  • Google Business Profile Optimization
  • Monthly Strategy Session Meetings
  • Performance Data & Analytics Reporting
  • Monthly Sales Training Group Calls

Real Clients, Real Results

Cash Collected (September 2023)
$ 0

58 Facebook, Instagram Leads
17% Lead to Close Rate

📍 Long Island, NY

Cash Collected (September 2023)
$ 0

70 Facebook, Instagram Leads
14% Lead to Close Rate

📍 Milford, CT

Cash Collected (January 2024)
$ 0

63 Facebook, Instagram Leads
16% Lead to Close Rate

📍 Arcadia, CA

How It Works

We create your advertising campaigns.

We create and manage your Facebook, Instagram, and Google Ads using proven methods that we constantly test and optimize.

The leads start coming in.

You'll start to see a steady flow of leads coming in to your CRM system month over month.

Automation or our team makes contact within 5 minutes.

Each new lead will be contacted almost immediately and with curated communication flows designed to increase their likelihood of booking an intro.

You or your setter books their Free Intros.

More leads and more conversations will result in more Free Intro bookings (a.k.a., more sales opportunities).

Leads accept your high-value offer. You make money. They achieve results.

You knock Free Intros out of the park by using our proven and effective Sales Training resources. Leads become members. Your gym generates revenue. Everyone wins.

About The Owner

Derek Batman is the owner of Hardbat Athletics in Newark, Delaware. He created Lucid Branding based on systems that have been successful for his gym, and is always testing new ideas and strategies to share with other owners just like him. 

Want to stay up-to-date with all the latest digital marketing trends for gyms? Follow Derek on Instagram for new tips and tricks every week!

Ready to Get More Members?

Request your FREE Discovery Call to learn more about services, pricing, and getting started so you can make time for what matters: Running the Gym!

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